A 2017 site that Google couldn't index, rebuilt to rank in the local pack for seven keyword phrases.
"Elm Grove's 2017 WordPress site had no mobile responsiveness, no HTTPS, and no structured data. A competitor three streets away was winning every local search. We rebuilt the site and implemented local SEO — new patient bookings from online enquiries doubled in four months."
Elm Grove's existing site was built in 2017 and hadn't been touched since. No mobile responsiveness, no HTTPS, no structured data, and a single-page layout that Google couldn't index meaningfully. A competitor three streets away was appearing in the Google local pack for every search Elm Grove should have been winning. New patient enquiries came almost entirely from word of mouth.
Full redesign on a custom WordPress theme, fully responsive from 320px up. Individual service pages for Invisalign, implants, general dentistry and hygiene — each built around a specific keyword cluster and fitted with DentalBusiness and MedicalBusiness schema markup. HTTPS migration, local citation cleanup across 23 directories, and a Google Business profile overhaul with updated photos, services and Q&A content.
Elm Grove now appear in the local pack for 'dentist Birmingham' and six treatment-specific searches. The receptionist reported that new patient bookings from online enquiries doubled in the first four months. All Core Web Vitals are passing. The practice manager told us they've stopped printing new-patient welcome packs because patients are arriving having already read the full treatment pages.
Client reviews
"They rebuilt our site in four weeks and we were ranking on page one within the month. It is the best commercial decision we made this year."
"Our old WordPress site was slow, invisible in search and frankly embarrassing. They fixed all of it — we are faster, ranking better and finally winning the right clients."
"WooCommerce, SEO and hosting all managed in one place — it changed how we operate. Sales are up 40% since launch and we have not looked back."
"Our site converts better than anything our competitors are running. They built it around our actual customers — not a template."